Our CEO, Michael Georgakopoulos was a speaker at the Data Conference 2021 organized by BOUSSIAS and netweek on September 21st, explaining “How to maximize business value and ROI from data and analytics initiatives”.

He explained in which ways we can ensure a good ROI from any investment in data and analytics, presented recent research which shows that proper investment in data driven strategies lead to revenue increase and cost decrease.

Finally he showcased innovative analytics methods by using as examples two case studies from well known enterprises that we are partners with.

You can see the main conclusions presented below: